I’m the founder of No-Nonsense Design...

… but it doesn’t give me an outlet for some of my more personal projects and thoughts. So I created this website to do it.

I’ve worked in the design business for nearly forty years and, as well as having some ‘epic’ stories to tell, I’ve always had an eye out for things that inspire me.

Similarly, there’s plenty that annoys me and this site allows me to vent my frustrations and opinions!

My ‘journey’ has taken me from fashion photographer to designing huge exhibition and immerse experiences to several creative directorships at large London agencies through to running my own design agency (for the last 18 years). Clients along the way have included the Ford Motor Company, British Telecom, Fujitsu, Marks & Spencer International, Heathrow Airport, The Alshaya Group, Green Flag, Hong Kong Telecom, Cable and Wireless and many more.

My work (and multi-cultural family) has required me to travel extensively and, on the seldom occasions I have free time, I take pictures.

If any of my images or posts resonate with you, feel free to get in touch.

keith.perry14@ntlworld.com

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